---
title: "Zero to One with Mobile. Lesson 7: Bring your organization along for the ride"
source: "/teaches/zero-to-one-with-mobile-december-2023-80ab193cc1/"
---

Video

# Zero to One with Mobile. Lesson 7: Bring your organization along for the ride

Matt Schraan

December 21, 2023

## About this video

Are you a product leader, digital strategist, or just curious about ways to improve your odds for success when launching a mobile app? You're in the right place! Over the course of 7 lessons, we'll share practical tips and strategies for navigating your organization's first (or second or even third) foray into a mobile product launch.

In our 7th and final lesson, we cover some strategies around bringing your organization along for the ride. In this video, you'll hear about ways you can ensure your product team can achieve autonomy, while maintaining accountability for the larger organization.

Spoiler alert: rumor has it if you make it to the end of this Lesson, there is a bonus anti-lesson as well!

## Presented by

Matt Schraan

VP, Product Management

[More from Matt](/team/matt-schraan/)

Matt Schraan

## About Livefront

Livefront builds intelligent products, platforms, and agents for the world's most admired companies. Partner with us to move faster, think bigger, and drive material business outcomes with AI.

### Tags

[Mobile Apps](/insights/all/?topic=mobile-apps) [Strategy & Product](/insights/all/?topic=strategy-product)

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